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MEDITERRANEA CONSULAB has been inspired by UNESCO prot. 884/2010, in which the Mediterranean Diet is acknowledged as Untangible Heritage:

The Mediterranean diet constitutes a set of skills, knowledge, practices and traditions ranging from the landscape to the table, including the crops, harvesting, fishing, conservation, processing, preparation and, particularly, consumption of food. The Mediterranean diet is characterized by a nutritional model that has remained constant over time and space, consisting mainly of olive oil, cereals, fresh or dried fruit and vegetables, a moderate amount of fish, dairy and meat, and many condiments and spices, all accompanied by wine or infusions, always respecting beliefs of each community.

However, the Mediterranean diet (from the Greek diaita, or way of life) encompasses more than just food. It promotes social interaction, since communal meals are the cornerstone of social customs and festive events. It has given rise to a considerable body of knowledge, songs, maxims, tales and legends. The system is rooted in respect for the territory and biodiversity, and ensures the conservation and development of traditional activities and crafts linked to fishing and farming in the Mediterranean communities which Soria in Spain, Koroni in Greece, Cilento in Italy and Chefchaouen in Morocco are examples. Women play a particularly vital role in the transmission of expertise, as well as knowledge of rituals, traditional gestures and celebrations, and the safeguarding of techniques. (UNESCO).

So, what does it mean by ‘Mediterranean hotel sustainability’?
Hospitality and ‘conviviality’ concepts go back to Greek-Roman times. Commerce and navigation in the Mediterranean Basin have always promoted not only exchange in goods and in cultures, but have enhanced the sense of welcome, of hospitality, of social interchange.
Hospitality and ‘convivality’, in Greek XENÍA – ξενία – are ethical statements, corresponding to a number of rules and behaviors in the Mediterranean culture, having the scope of demonstrating reciprocal respect – honors, welcome rituals, common living rules and gift-handling between the host and the guest.- The guest was considered a holy presence –as stated by the Zeus’ name ‘Xenios, being the patron of travellers and responsible for the ‘Xenia’ set of values.

MEDITERRANEA CONSULAB shares and disseminate the Set of Values named as Mediterranean Diet (Mediterranean Lifestyle).

Nevertheless, the word ‘Diet’ does not only refer to food.

To associate the Mediterranean Diet to just food is incorrect and reductive.

The Mediterranean Diet is a lifestyle (from Greek ‘diaita’).

Its sustainability encounters all aspects of the  human life. Nevertheless, the message of hospitality and ‘conviviality’ it brings perfectly identifies the hotel and catering missions.

In addition, the Mediterranean Diet responds to the Global Goals for Sustainable Development (Agenda 2030).

Use three minutes of you time to better understand how the Mediterranean Hotel Sustainability can help your business.